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Design and deploy a low-cost, automated GenAI content pipeline to help Brussels retailers maintain a strong digital presence and drive foot traffic without high agency fees.
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Many local shops in Brussels struggle to maintain consistent social media and email marketing, losing ground to larger e-commerce players. This summer project will build a "set-it-and-forget-it" marketing engine using tools like Zapier, ChatGPT APIs, and scheduling software. We will partner with 3 local retail shops, analyze their brand voice, and build automated pipelines that generate weekly localized content. This gives students verified, hands-on experience in MarTech stack implementation, GenAI Prompt Engineering, and B2B client management—massive differentiators for modern marketing CVs.
Proposals are binding. Votes are weighted by rank. This is where the future of the ProjKilo is decided.
Behan T.
CAPTAIN